Occa Event App
Caffe Santa Casa (CSC) By Bruno is a modern Italian café located in Heiligenhaus, offering traditional specialties with a contemporary twist. The project was a continuous effort throughout 2023 and 2024 in order to build the brand up with the cafe from zero and cover all relevant touchpoints, such as the branding, webshop, menu creation and design, as well as a basic social media strategy and employer branding campaign.
Project Type
Brand Identity, UX UI, Pitchdeck design
Software Used
Adobe Creative Suite, Figma, Powerpoint
Year
2023-2024
The Logo
The logo is clean and modern, based on the Intro Bold typeface, with a custom circular “O” featuring crescent shapes that symbolize connection and communication—core values of the brand. This dynamic element, known as the “Swirl,” also functions as a recognizable symbol within the app interface.
Iconography and UI
To bring personality into the design, custom icons were created—many incorporating the signature Swirl. It serves not only as a visual anchor but also as an interactive element, like the request/send button, helping to build lasting recognition with users.
Occa.’s brand identity emphasizes simplicity, friendliness, and clear communication. The app’s UI follows the same principles: built with a 6-column grid with minimalist, functional elements. A streamlined onboarding flow helps users define event goals and find matching providers efficiently.
